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Today's teens are not just consumers; they are creators. YouTube remains the most used platform among 13- to 17-year-olds, with —far ahead of any competitor. Roughly three-quarters of teens use YouTube daily. This generation has grown up in a world where video has always existed as the default content format, and they have the tools, desire, and distribution to make the content they want to see.
: Education on the "permanent" nature of the internet is vital, as videos shared today can impact future academic or career opportunities. home teen vids
The UCLA Teens and Screens 2025 report found that of adolescents want to see more content where the central relationships are friendships, not romantic love. This is a massive shift in storytelling. Teens want relatable reality—stories about "people like me" rather than fantasies about "rich and famous" lifestyles. Today's teens are not just consumers; they are creators