Celebrated her choice as an expression of personal agency and bodily autonomy. Argued that an individual's educational background should not restrict their career freedom.

Rejecting the typical studio setting, Wei Qiaoan took three disgruntled runway models to the abandoned industrial outskirts of Ordos City. The brief was simple: "Get lost."

The company continued to operate, but in early April 2026, it announced in a dramatic and artistically worded statement that it would , citing "drastic changes in the industry environment" and "piracy."

: Wei's work highlights that social media platforms in China are not just communication tools but are central to "social governance." The media functions as a "model" for how the state can manage public sentiment, address grievances, and promote nationalistic narratives through algorithms and "attention setting". Shift in Role Identity